Sunday 8 July 2007

`` How To Choose A Domain Name? ''

http://www.articleteller.com/Article/How-To-Choose-A-Domain-Name-/58923
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How To Choose A Domain Name?
Domains article brought to you by Carson Danfield,
Posted on: 2007-04-16
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There's a saying in the Real Estate business -
they say that
the 3 most important things are location, location and location.
Well, in regards to a new internet business, it's
domain name,
domain name and
domain name.

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Why domain name is so important?

For one thing,
a domain name can help you to get traffic to your website. If you don't get traffic, you might as well not even have a website. There's no doubt about it, if you want to make money, you need traffic.

A domain name can help you to get traffic in a couple of ways.

First of all,
if your domain name is catchy and easy to remember,
that will help people to find your website
and to return for future visits.

It's also a good idea
if your domain name gives some indication of the type of business you have.
For example,
if you want to have a website that helps people consolidate their student loans,
it would be a good idea to have a domain name that contained some or all of those words.
You might do good with
"studentloans.com" or
"studentloanconsolidation.com" or something similar
You can even use hyphens in the domain name, like
"student-loan-consolidation.com", etc.
The point here is that your domain name should be descriptive of your business.
After all,
if you were looking for a new dentist,
would you be likely to visit "BigBubbaMotorcycles.com" or "GreatDentists.com"?
If Big Bubba is a dentist,
he's probably not going to get many new dental patients thru his website.
Let's speak about the domain names with hyphens before we move on.
Contrary to what many people think,
having hyphens in your domain name does not hurt your search engine listings.
Most of the search engines treat the hyphens as a space,
so the hyphens make it a little easier for them to separate out the individual words.
About the only downside of using hyphens is that
when people type in your URL,
they may forget to put in the hyphens and go to a competitors website instead.
Personally, I don't think this is too much of a problem,
since most people find websites thru search engines,
so they'll be clicking directly on a link to your website instead of typing it in by hand.
Again,
it's really important
to embed keywords about your business into your domain name
for good search engine ranking.

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Here's a good tip for you when trying to find a domain name that has your keywords in it - If you can't find a domain name that has your keyword and is still available, you should consider using sub-domain names instead. What's a sub-domain name? A sub-domain name is a prefix to a normal domain name. Let's say that you're in the retail computer business and you want to sell computers at your website. That's a fairly competitive business, so you'll probably have a hard time coming up with a good domain name that's not already taken. An alternative would be to choose some sort of generic term for a domain name and then use a sub-domain for your computer business.
For example,
let's say that you register the domain name "lowestprice.com"
That's pretty generic, wouldn't you agree?
Now that
you have that domain name registered,
you can create all the sub-domains you want,
limited only by your imagination and the size of your web hosting account.
Remembering that
you're in the computer business,
you could now have your website at the sub-domain
"computers.lowestprice.com"
Using this same approach,
you could go into just about any other business and have sub-domains like
"insurance.lowestprice.com" and so on.
See how it works?
Another good thing about sub-domains is that
they don't require registration.
You only pay to register the main domain name.
By using sub-domain names,
you can easily embed your keywords
and it won't cost you any more money.
And
the search engines treat each sub-domain as a totally separate entity,
so
your search engine ranking for one sub-domain won't be dependent upon
you having a high[[[[or-low]]]]] ranking for your main domain name.
[[[[[[[[[[ 'the edittor notes : ::::: i.e. a must for your SEO
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This Domains article is provided by Articleteller - The Free Article Directory
http://www.articleteller.com/

Author: Carson Danfield.
For more information about the domain name,visit SevenDollarSolution.com

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1 comment:

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