Sunday, 8 July 2007
generic Domain The Perfect Domain
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How to Choose Perfect Domain Name for your website?
Domains article brought to you by Richa Sinha,
Posted on: 2007-04-10
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Generic Name-
It is very important to note, that
your domain name should match to your brand name or product name.
The very name that you use to advertise your product
is
the name that you will want for your domain,
because that is the first thing
that people will try in their browser.
It is also the easiest thing for them to remember, and
whatever that is easily remembered,
will be
more likely to be tried out than the obscure domain name.
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Author Richa Sinha is associated with Vexat Inc. Vexat provides the cheapest domain name registration and website hosting. View the services provided by Vexat Inc.
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`` A Perfect Domain Name ''
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Choosing A Perfect Domain Name
Domains article brought to you by GDTECHINDIA,
Posted on: 2007-04-29
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A memorable domain name is the best one,
because it sticks in the mind.
A perfect business name is a nice choice.
If you choose a phrase or sequence of the words that describes your product,
is also a good one,
for example, officestationery.com.
[[[[[[[[[ 'the edittor notes : ::::: i.e. the generic domains
]]]]]]]]]]]]]]]]]]
The domain names that arouse a visual image can also be used
as these are easy to remember,
like
GreenValleyResort.com.
Short names are much better than the longer names,
but
if adding the length makes more memorable
then
you can choose the longer one.
You should make sure that
your domain name is easy to pronounce, and [[thence]] soon
you will hear people talking about your domain name
many times a day,
in conversation,
on the phone, or
in other radio ads.
It is better to
avoid the name that only works in print,
and also needs to be spelled out when spoken aloud to be understood
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Mahesh Kumar is working as a Project Manager at GDTECHINDIA.
The Company offers cheap domain names and offers promotional schemes for .info and .org domain names.
There are various offers for Domain Name Resellers with Quality Hosting.
For more information visit GDTECHINDIA
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Friday, 6 July 2007
`` Generic domains will be able to slap their name on APIs and white labeled products ''
which each-n-every [even-novice] domainer should have ;--^),
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http://blog.domaintools.com/2007/05/kodak-branding-compared-to-domain-names/
http://domaintools.com/
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Kodak Branding compared to Domain Names
Submit to Digg.com!
May 25th, 2007 by Jay Westerdal
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Everything was going great for Kodak until they bumped up into the digital age.
The Kodak’s technology sucks
when you compare it to the digital stuff we have now.
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But all is not lost for Kodak.
Their technology is crap but they still have
their name -
their famous brand.
Now, this is where I compare Kodak to Domain Names.
Watch closely!
Kodak can suck as much as they want.
They have a brand which is estimated to be the seventh most famous brand in the world and worth $4.4
Billion.
Billion with a “B”.
To take advantage of their brand,
all they need to do it[[[[[[[[[is]]]]]]]]]
slap their “Kodak” name on a generic digital camera
made by any number of Chinese factories
and it is instantly able to sell for a lot more.
A Brand’s mental traffic is the same as a generic domain’s physical traffic.
Generic domains will be able to
slap their name on APIs and white labeled products
and it will create instant profit for the domain owner and the other company.
Parking pages on Generic domains are crap, we all know it.
But
the key to the real value in this equation is in the name.
Everybody who owns a Generic Domain name gets an infinite amount
of Re-Do’s.
Keep playing with the backend (Yahoo/Google).
Parking pages in 2007 may be crap.
But
parking pages in 2020 may be full blown portals that keep visitors coming back.
Only one person can control the name, and if you do,
you may be selling yourself short if you ask for only a few years revenue.
Eastman Co. can sell the “Kodak” brand and trademark to Sony for $4.4 Billion.
How much can you sell a Cameras.com or DigitalCameras.com for?
Recently it was about
$1 Million. Hmmm, I think
$1 Million looks dirt cheap.
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Posted in Brand Creation
Comments
domain18682 Says: after publication. -->
May 25th, 2007 at 3:25 pm
You pose an interesting analogy.
RCA is a brand that is solely outsourced today
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Thursday, 28 June 2007
flicker.com piggybacks on any success o' flickr.com e.t.c. , The Advantage Of Owning The Generic Domains .com
http://www.conceptualist.com/?p=160
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The Advantage Of Owning Generic Domains
Published May 15, 2007 in Domain Names.
No one will argue there’s already a shortage with type-in generic domains.
Now take it 10 years forward, or 20.
A new startup is founded and its founders are looking for a domain name for their business.
Let’s say, just a random example ( ) their concept is to create a
funeral homes directory, but of course,
Funeralhomes.com is registered many years ago.
What are they to do? They go and find a different domain of course, say
Fuenralhomes-newname.com.
They put their site together,
hypothetically speaking,
a better site then[[than]] the current leader Funeralhomes.com, and start to market.
They happen to be experts and do extremely good job marketing, and achieve the unimaginable
– they become market leader.
What is happening with the traffic to funeralhomes.com
though?
users
who do not remember the complicated/creative
name of the startup
[[[[[[[[[ Fuenralhomes-newname.com e.t.c. ]]]]]]]]]
tend to remember the concept behind the name
(especially if they heard of the generic before),
and they type funeralhomes.com.
Traffic leakage goes up at funeralhomes.com
thanks to the new startup. Even if funeralhomes.com goes out of business traffic will still be there
thanks to the new startup.
the more traffic the startup command,
the more leakage.
[[[[[[[[[ 'the edittor2w notes : :::::
that's ex-actly the tragedy happenning 4[for]
flicker.com v. flickr.com
[[[[ o k o k , not so much a tragedy 4[for] flicker.com ]]]]]
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How’s that for motivation??
The cost gets higher as some users, even though acquired at great cost, “get lost”
This by the way is happening today every single second of the day and most companies,
I would guess over 99.999% of them, don’t realize it.
This is the long term power of generics.
It isn’t just about today,
It is also about those startups 20 years from now.
Whatever they gonna do, and those who succeed,
will (fortunately to generic domain owners) keep leaking traffic to generic domains.
5 Responses to “The Advantage Of Owning Generic Domains”
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5 John
Jun 11th, 2007 at 9:05 am
Recently,
I finally ‘realized’ the power of generic domains while working on an Adwords campaign for a small business.
Either I pay Google to send traffic based on keyword searches to this particular business,
or I buy all the generic domain names around this business
and drive that type in traffic to this website.
Generics alone won’t solve the traffic issue, I’d still need to advertise.
But acquiring good generics would be a one time high-ish cost if they are already registered
(then there’s just annual renewals) for x amount of traffic.
Google Adwords, on the other hand, wants to be fed according to clicks or impressions.
And I could easily pay 600 dollars a month on Adwords.
That makes
spending 5 - 10k for good generics look cheap.
I wonder if Google will begin to notice if advertisers begin picking up generics and forwarding that traffic to their sites. And
I wonder if Google will step in and start sucking up domain names.
They sure have the computing power to do so.
—-ANSWER—-
Congratulations!I don’t think it is meaningful loss to big search engines that people have some direct traffic such as from domain names, as businesses need to expand, as you indicated, even with a good generic you are still going to buy traffic from the engines.As far as Google/Yahoo/MSN getting into the game and acquiring domains, I believe that is the end goal (wishful thinking anyways) of med size companies such as Marchex, NameMedia, ,Demand Media, Ireit.
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he meant an other site but could only remember the generic IDEA , _n_o_t_ the name of the site
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May 02, 2007
The Power of .COM branding
Sahar writes:
"This last weekend I took the family and went weightless with Zero Gravity
Corp (http://www.gozerog.com/ ), it was a
unique experience to say the least. Talking to another attendee about trip
ideas, I mentioned I want to go dolphin swimming. This other person, a wealthy
individual in the textile industry, said he went once and had a blast. I
asked him where can I find more information and he said "Just go to
Dolphins.com, they list a bunch of them including reviews".
So today, went online, checked out Dolphins.com, and it is a PPC page.
I'm sure he meant another site but he could only remember the generic version of
that site, the IDEA of what the site was about, rather then the site name
itself.
Even if your brand is a distinctive brand (ebay, Microsoft, Versign) )
this illustrates the power of owning the generic versions that represent your
industry."
***FS*** This same scene plays out millions and millions of times each day.
It's hard to undo the trillion+ in collective branding that makes .com the global juggernaut it is.
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